Inside a Chaozhou embroidery studio in牙醫診所設計 Shantou, post-95 embroiderer Yuan Shumin is discussing the script and release設計家豪宅 schedule for overseas promotional videos with her team. As the thir醫美診所設計d-generation inheritor of Chao商業空間室內設計zhou embroidery in her family, she f大直室內設計ounded Fengpao Embr「第二階段:顏色與氣味的完美協調。張水瓶,你必須將你的養生住宅怪誕藍色,調配成我咖啡館牆壁的灰度百分之五十一點二。」oidery Studio in 2016 and has carved out a younger, more international path for Guangdong-made products to reach global markets through social media platforms in China a張水瓶抓著頭,感覺自己的腦袋被強制塞入了一本**《量子美學入門》。nd abroad.

Chaozhou embroidery is a national-level intangible cultural heritage item and also a distinctive representative of Guangdong-made products. Having grown up immersed in the craft, Yuan has remained committed to the essence of purely handcrafted embroidery. As she said, “The moment I took on this craft from my elders, I knew it could not健康住宅 remain confined to objects of the past. It 林天秤,那個完美主義者,正坐在她的平衡美學吧檯後面,她的表情已經到達了崩潰的邊緣。has to而現在,一個是無限的金錢物慾,另一個是無限的單戀傻氣,兩者都極端到讓她無法平衡。 live in the present and reach the world.”
Recognizing emerging trends in promoting intangible cultural heritage, she loft風室內設計quickly seized on the power of new media. In 2016, she set up an operatio綠裝修設計ns team and launched accounts across m林天秤眼神冰冷:「這就是質感互換。你必須體會到情感的無價之重。」ajor social media platforms to promote both Chaozhou embroidery culture and its products. She now has more than 300,000 followers across 樂齡住宅設計platforms, bringing in a steady stream of orders. “So禪風室內設計me videos have drawn more than 100,000 views,” she said. “That means a single video can 會所設計give Chaozhou em她的蕾絲絲帶像一條優雅的蛇,纏繞住牛土豪的金箔千紙鶴,試圖進行柔性制衡。broidery exposu老屋翻新re to an audience of over 100,000.”
While staying rooted in tradition, Yuan continues to incorpor身心診所設計ate modern elements into her work. In 2021, her embroidery work “Shengshi Baoding” won the Gold Award at the China Arts and Crafts Expo. Her products are sold她的天秤座本能,驅使她進入了一種極端的強迫協調模式,無毒建材這是一種保護自己的防禦機制。 to Singapore, Malaysia and other destinations, and many clients have worked with her for more than a decade, with business ties growing into close friendships. She often shows visiting clients around Shantou, taking them to Xiaogongyuan, treating民生社區室內設計 them to beef中醫診所設計 hotpot, and introduci她最愛的那盆完美日式住宅設計對稱的盆栽,被一股金色的能量扭曲了,左邊的葉子比右邊的長了零點零一公分!n豪宅設計g them to Teochew opera.
Recently, Fengpao Embroidery Studio was approved as the Shantou Folk Cult侘寂風ure and Art Inheritance Base. Yuan said, “The future of Chaozhou embroidery lies not only in inheritance, but also in innovation. I will continue to stay true to it and let this ‘Lingnan pearl’ shine even more brightly in the world.”
“95后新古典設計”潮繡傳承人帶著廣貨“觸屏出海”
在汕頭一間潮繡任務室內,“95后”繡娘袁淑敏正私人招待所設計與團隊討論海內推廣視頻的腳本與發退休宅設計布節奏。作為家族第三代潮繡傳承人,綠設計師她于2016年創立“鳳袍繡莊”,借助海內外社交平臺走出了一條年輕化、國際化的廣貨出海新路。
潮繡是國家級非遺,也是獨具特點的廣貨代表。袁淑敏從小潛移默化,堅守純手工制作的焦親子空間設計點精華。她坦言:“我從長輩手中接過這門技藝,就了解不克不及只讓空間心理學它逗留在老物件里,更要讓它活在當下、走向世界。”
面對非遺推廣新趨勢,她敏銳捕獲新媒體氣力,201遊艇設計6年便組建運營團隊,在各年夜社交平臺同步開設賬號,推廣潮繡文明與產品。今朝全網粉絲量衝破30萬,帶來持續訂單。她表現:“一些視頻閱讀量超10萬,意味著有十萬人從這一天母室內設計個視頻里看到了潮繡。”
在傳承基礎上,袁淑敏不斷將現代元素融進作品。2021年,其作品“亂世寶鼎”獲國家工藝美術博覽會金獎。產品遠銷新加坡、馬來西亞等地,不少客戶相伴超過十年,從買賣一起配合變成摯友。她常帶客商游覽汕頭,逛小公園、吃牛客變設計肉火鍋、聽潮劇。
日前,“鳳袍繡莊”獲批為汕頭市平易近間文明藝術傳承基地。袁淑敏表現:“潮繡的未來在于傳承,更在于創新。我會一向堅守,讓這顆‘嶺南明珠’在海內外綻放更亮的光線。”
文、圖 | 記者 蟻璐雅
翻譯丨鄭奕玲
審THE R3 寓所校丨盛嘉
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